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A Productive Approach to Social Media

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A Productive Approach to Social Media

In a previous post I explained that networking was a important skill to have. I also explained simple ways to start networking such as joining a club. In this post I will give you tips on how to use social media to network. 


Did you know that Facebook was originally created for college students to network? Now Facebook has become more of a social site. This is far from its original conception. You can still "like" a specific company's page but it isn't as effective as other methods.

There is another site that was made with networking in mind. LinkedIn is the "World's Largest Professional Network". You are able to write your resume and connect with companies and individuals in your industry. I was surprised with how many of my immediate friends had connections with companies that I was interested in. Many companies post job listings on LinkedIn and are able to reach out to you if your resume is deemed qualified. You can even see what fellow Kingsborough Alumni are up to. I tend to look at the jobs section to see what qualifications I need for certain positions.

Do not be afraid to connect with someone you do not know personally. Just be honest and tell them why you would like to connect with them. Make sure you make it about how you can help them.

Check List
Write your resume 
Add all current friends as connections
Follow companies or organizations of interest
Identify thought leaders (people you look up to)
Look up job opportunities
Interact with the company posts

You never know what connections you may make. Keep the connections and remember to pass along the knowledge.

By: Lillian Collazo



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